
Best Shopping in Interlaken 2026 | Complete Local Guide
Interlaken is an exceptional shopping destination blending global luxury with traditional Swiss charm. This guide highlights the best streets and malls for luxury watches, authentic chocolates, and unique souvenirs. Tailored for the discerning traveler, it offers a comprehensive look at shopping in the heart of the Alps.
Places on the Map
10 locations — click any pin for details
Top 10 Picks
Höheweg Street
4.8The vibrant main boulevard of Interlaken, connecting the East and West stations, lined with luxury boutiques and watch shops.
Why we picked it: It is the heart of shopping and offers breathtaking views of the Jungfrau mountain while you stroll.
One of Switzerland's most famous watch and jewelry retailers, offering a vast selection of luxury global brands.
Why we picked it: Known for excellent customer service and a huge selection of authentic Swiss watches with Arabic-speaking staff.
Bucherer Interlaken
4.9A leading global destination for luxury watches and fine jewelry, featuring brands like Rolex and Patek Philippe.
Why we picked it: The most trusted name in Switzerland for purchasing high-end watches and exclusive jewelry.
Migros Supermarkt (Interlaken West)
4.5A large supermarket providing all daily needs, plus a great section for Swiss chocolates and gifts at reasonable prices.
Why we picked it: The perfect place to buy chocolate in bulk at competitive prices compared to tourist shops.
Coop Supermarkt (Interlaken Ost)
4.6A huge supermarket located right across from the East station, featuring a bakery and a fresh food section.
Why we picked it: Strategic location for travelers with flexible hours and a variety of Swiss cheeses.
Galerie Metropole
4.2A small indoor shopping gallery featuring a variety of shops selling clothes, shoes, and souvenirs.
Why we picked it: A great option for shopping on rainy days, offering a comfortable and covered environment.
Swiss Splendid
4.4A boutique specializing in high-quality Swiss souvenirs, from Swiss Army knives to cuckoo clocks.
Why we picked it: Offers free engraving on Swiss Army knives with purchase, making it a unique gift.
Funky Chocolate Club
4.8A unique chocolate shop offering handmade products and organizing workshops to learn how to make Swiss chocolate.
Why we picked it: A fun interactive experience for families to buy fresh and unconventional chocolate.
Swiss Mountain Market
4.3A shop focusing on natural and artisanal products from the Swiss Alps, including cosmetics and food items.
Why we picked it: Ideal for those seeking organic products and gifts that reflect the spirit of the Swiss mountains.
Bally Interlaken
4.6The iconic Swiss luxury brand known for leather goods, shoes, and high-end fashion.
Why we picked it: Offers the latest Swiss designs with a touch of sophistication and luxury in a prime location.
Visitor Tips
- 1Always remember to ask for a Tax-Free form for purchases over 300 CHF.
- 2Most shops close early on Saturdays and are completely closed on Sundays, except for some souvenir stores.
- 3Use your Interlaken Visitor Card for discounts in some shops and free local transportation.
- 4For the best chocolate prices, visit supermarkets like Migros or Coop rather than tourist-heavy boutiques.
- 5You can have your name or a date engraved on Swiss Army knives at most major souvenir shops.
- 6It's better to shop early in the morning to avoid large tourist groups, especially on Höheweg.
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